Patricia Routh
Educator, Visual Culture Scholar and New Media Artist
Leicester (LE21TG) United Kingdom
Employed
Unavailable
As an Assistant Professor and Course Director for MA Media Management, I have extensive experience in digital visual culture, media representations, new media art, and interactive and immersive media. My research interests cover a wide range of topics related to these fields, and I am dedicated to exploring new and innovative approaches to understanding how media shapes our world.
- Media Studies
- Discourse Analysis
- Visual Culture
- Relational Aesthetics
- Vernacular and Autodidactic Art
- Machine gaze
- Performativity
- Play
- Experimental narratives
- Representation
- Semiotic analysis
- Digital Media Cultures
- Identity
- Memory
- The Uncanny Valley.
- Aesthetics
- Subversion
- Content Strategy
- Usability Design
- SEO and Marketing Strategies
- Paper plan/Wireframing
- Prototyping
- Branding and Personas
- PACT Analysis
- Non-narrative Story
- Elements and Principles of Design, Layout, Colours and Fonts
- Gamification
- Production Management
- Branding Strategy
- User Interaction Design.
- Digital Video
- Image and Web Content
- Creative Writing
- Sonic synced motion graphics
- Programming
- Media Writing
- Programming Languages
- Project Management
- Creative Direction
- Visual design and narrative.
- Digital Photography
- Motion graphics
- Digital Painting
- Audio
- Digital Workflow
- Screenwriting
- Advanced knowlege of compression techniques and algorithms.
- Understand the implications of psychological and sociological influences on web design.
- Can perform web design and development, adhering to W3C web standards and can critically comment on graphic design and standards based web development.
- High competence with digital audio, image and video formats and applications.
- Awareness of the factors involved in Multimedia systems and the implications of multimedia formats, and types.
- Knowledge of HTML, CSS, Actionscript, Javascript, Ajax and PHP.
- In-depth knowledge of new & emerging modes of photographic production, graphic file types, file sizes, preparing files for all levels of resolution and postproduction distribution and consumption.
- Reliable interpersonal skills in working with clients, advertisers, publishing agencies, and designers.
- Patient, comforting and strong ability to place novice clients at ease.
- Exceptional talent for capturing images that visualize a story or require a visual narrative of an event.
- Knowledgeable of new and emerging post-production digital workflow.
- Meet all deadlines on time, very fast post production workflow.
- Exercise originality and have advanced technical proficiency with professional DSLR equipment.
- In possession of equipment and software needed to produce work.
- Advanced knowledge of digital video editing systems, including Apple Final Cut Pro, and Adobe Premiere.
- Video work has been recognised and screened Internationally.
- Media Literacy
- Very creative, able to conceptualise innovative ideas and bring into fruition.
- Experienced designing workflow and organisation for large projects
- Solid knowledge of designing production logs,storyboards and screen decks.
- Advanced proficiency in Adobe After Effects, Apple Motion and Adobe Flash.
- In-depth knowledge of graphic file types, file sizes, resolution and broadcast colour.
- Extensive experience with motion graphics, typography and design.
- Excellent interpersonal skills in working with clients, advertisers, publishing agencies, and designers.